[Reprint] Gaotang County Veterans Affairs Bureau: Chen Jinshui, a military entrepreneur in our county, was commended by the Provincial Department of Veterans Affairs and the Provincial Federation of Trade Unions as a "Veteran Entrepreneurship Star"

[Editor's Note] Recently, the Shandong Provincial Department of Veterans Affairs and the Provincial Federation of Trade Unions jointly issued the "Notice on the Announcement of the Second List of Shandong Provincial Veterans' Employment Stars and Entrepreneurship Stars". Chen Jinshui, a military entrepreneur in our county, was Commended as "Veteran Entrepreneurship Star".

Chen Jinshui’s personal advanced deeds

Chen Jinshui, born in 1953 in Gaotang County, Shandong Province, is the chairman of Shandong Jiulu Parking Equipment Co., Ltd. In 1971, 18-year-old Chen Jinshui joined the army; in 2001, he founded the Beijing Feitianhong Construction Machinery Sales Center. In 2010, he returned to his hometown to start a business and established Shandong Jiuhong Heavy Industry Co., Ltd.; in 2015, he established Shandong Jiulu Parking Equipment Co., Ltd., and he actively Recruiting more than 60 veterans to form a Wolf Warrior team, carefully creating a corporate military camp culture, embedding the "Wolf Warrior spirit" into the corporate culture, creating a wild wolf base, and implementing military management in the enterprise. Nowadays, the Wolf Warrior team headed by Chen Jinshui focuses on the scientific research and manufacturing of vertical circulation three-dimensional parking equipment and has become the national industry leader and a small giant and gazelle enterprise in the industry. Its corporate culture with the "Wolf Warrior Spirit" as its core has become a typical case for many domestic entrepreneurs to study corporate culture as the driving force for corporate innovation and development. Today, Chen Jinshui, who is seventy years old, still fights like a soldier on the front lines of scientific research, production, and sales. He uses his own iron and steel to lead the indomitable Wolf Warrior team to move forward bravely and invincibly on the battlefield without gunpowder smoke. .

Fighting in the tide, overcoming thorns and thorns in the wind and rain

During his six-year military career in the Logistics Company of the Shenyang Military Region in the 1970s, Chen Jinshui forged the military character of perseverance, hard work, fearlessness of hardship, fatigue, and the courage to fight and forge ahead. With his steel-like strength and With extraordinary ability, he has won many awards for meritorious service in the military region and has become a responsible, responsible and ambitious man. This was the most valuable wealth he had accumulated in his life, and it also laid a solid foundation for his future entrepreneurial endeavors. He then achieved a story of making a name for himself with only 500 yuan. In 1977, Chen Jinshui retired from the army and returned to his hometown of Gaotang, where he ran a construction machinery retail store in the county town for 18 years. In the blink of an eye, in 1995, Chen Jinshui had a new idea and wanted to go out and see the outside world. So, without hesitation, he went to Beijing alone with 500 yuan in his pocket and started a hard working life in Beijing.

In Beijing in the 1990s, competition in the construction machinery industry was fierce, and one can imagine the difficulty of starting a business. With his unyielding character tempered in the furnace of the army, Chen Jinshui studied the market demand while chewing on hard steamed buns, while making connections with a smile. “Sometimes he would travel across most of Beijing in his slippers just to seek a piece of information. City. In the first few years of working hard in Beijing, Chen Jinshui wrote touching stories: renting a simple small house for accommodation and office, running to the market while eating hard steamed buns, and traveling around most of Beijing in slippers in order to get a piece of industry market information. City... he knows all this well. Whenever Chen Jinshui is in trouble, he always comforts himself like this: "Those who have served as soldiers must have the courage to stand at the forefront of the market, dare to think, dare to do, and dare to enter. . "

"There is only a cold winter mentality, but there is no cold winter market." With his hard-working, diligent, pragmatic spirit and positive and optimistic attitude, Chen Jinshui finally persisted, won the trust of customers, accumulated some connections, and gained a certain reputation. market. In this way, Chen Jinshui slowly established a foothold in Beijing.

Opportunity always favors those who are prepared

Some entrepreneurs are timid and do not dare to let go. As a result, they can only miss the opportunity. He did not stop moving forward. At the moment when Beijing successfully bid for the Olympic Games, he used his keen insight to discover that the construction machinery market has great potential, and the Beijing electric hanging basket market has great potential. It is this rare business opportunity that makes electric hanging basket products a new growth point for the company's development. In 2003, Chen Jinshui established Jinfei Tianhong Co., Ltd. and began to produce hanging basket products and established his own brand. Riding the east wind of the Beijing Olympics, he dared to leverage policy levers, was good at capturing market information, opened up markets through quality assurance, entered high-end through technological innovation, and strengthened management through humanistic care. After more than ten years of exploration and hard work, Chen Jinshui's The small company developed rapidly and eventually developed into Beijing Jiuhong Heavy Industry Group. It has 8 subsidiaries, more than 100 direct sellers, and exports to more than 60 countries and regions. It has pioneered the "production, supply, sales, and A professional development pattern covering all fields of construction engineering machinery that integrates "renting" and "renting". From going to Beijing with 500 yuan to conquer the world to being worth over 100 million yuan, Chen Jinshui has made a magnificent turn around. However, he did not stop moving forward and re-planned his life.

Craftsman spirit creates quality

Chen Jinshui, who was already successful in his career, chose to leave Beijing and return to his hometown to start a business again.

In 2010, Chen Jinshui returned to his hometown and established Shandong Jiuhong Heavy Industry Co., Ltd. in Gaotang County, investing in a modern construction machinery production base. Later, on this basis, the "Nine-One Elevator" and the three-dimensional garage "Nine-Way Parking" were developed and produced.

Chen Jinshui's involvement in the field of three-dimensional garage production was purely accidental. He said: "An old friend of mine, Chairman Li Shoulin of the China Elevator Association, told me that I could pay attention to three-dimensional garages. At that time, the market demand for three-dimensional garages was very small, but it had great potential. In time, it would attract attention from all walks of life. Sure enough, now, The problem of parking difficulties is getting more and more attention, and the demand for three-dimensional garages is also increasing day by day. I have made technical preparations in advance.”

In 2015, Chen Jinshui established Shandong Jiulu Parking Equipment Co., Ltd. to focus on the research, development and production of vertical circulation three-dimensional garage products.

"Currently, our company is a strategic cooperation unit of China Aerospace Science and Technology Corporation. We have invested a lot of energy in vertical circulation garage products and have our own R&D technology team. Now we have made major breakthroughs and have 24 national patents. From mobile charging Pile vertical circulation three-dimensional garage, the fourth generation vertical circulation three-dimensional garage, PCX16D modular vertical circulation intelligent three-dimensional garage, to the nine-way parking 5-space 'Feng' Xing' series of small warehouse type vertical circulation three-dimensional garage, nine-way parking With products such as vertical circulation three-dimensional garages with parking spaces for 8 to 20 cars, Jiupo Company has become a domestic technology-leading intelligent three-dimensional garage manufacturing enterprise..." When talking about vertical circulation three-dimensional garages, Chen Jinshui always has a thousand words to say, but still has more to say.

Return home after getting rich to benefit the people

Chen Jinshui often said: "The value of a person does not lie in what he obtains for himself, but in what he contributes to the development of society."

"I can develop today not only because the military camp gave me the courage to move forward courageously, but also because of the strong support of the folks in my hometown!" Chen Jinshui returned to his hometown to develop with a grateful heart.

Chen Jinshui runs a business in his hometown. He has formulated a rigid recruitment policy, giving priority to veterans and people in need in his hometown. Up to now, the company has placed dozens of demobilized soldiers.

Chen Jinshui is also actively involved in public welfare undertakings, constantly organizing and participating in public welfare activities such as social donations, condolences, and paired assistance. He implemented the "village-enterprise joint construction" development model in his hometown and established student aid and pension funds; he carried out extensive student aid actions within the company to care for his successors "not to drop out of primary school, make progress in secondary school, and have a future in college"; in the village Carry out support work for the elderly who have lost their only child and the empty-nest elderly, and vigorously carry forward the fine tradition of respecting the elderly and filial piety through activities such as providing warmth, happiness, and health, and promoting the harmonious development of society.

In the past few years, Chen Jinshui has carried out more than 30 student aid and elderly care activities, providing more than 600,000 yuan in materials and funds for the people. He has implemented the company's core philosophy of "sticking to industry and never forgetting the original intention" with practical actions.

Chen Jinshui has the courage to take on responsibilities and a strong sense of responsibility to contribute to society, and is highly praised by all walks of life and the folks in his hometown.

From the early days of its establishment, a small factory with only 7 employees, fixed assets of less than 200,000 yuan, a single product, and an incomplete sales network has developed into a company covering construction machinery processing and manufacturing, parking industry investment management, urban intelligent static traffic management, China Aerospace Strategic Cooperation Unit in the fields of intelligent warehousing R&D and production, military-civilian group strategic cooperation unit, CCTV "Quality" shortlisted enterprise, China's top ten three-dimensional garage industries in 2016, China Parking Industry Standards Committee bidder, China AAA Enterprise Credit Grade, national gazelle enterprise, national high-tech enterprise, national gazelle enterprise, national specialized, special and new key small giant enterprise.

Up to now, Jiulu Parking has expanded its business in dozens of countries including Egypt, New Zealand, United Arab Emirates, India, Russia, Canada, and Indonesia. In 2017, Jiulu Parking signed strategic cooperation agreements with the Iraqi RABAT Company, South Korea's New Mattek International Group, and South Korea's Daewoo Group. In this way, Jiulu Parking will become the largest exporter of vertical circulation three-dimensional garages in China in 2017.

After more than 20 years of hard work, Chen Jinshui has become a role model for countless entrepreneurs with dreams and a benchmark in the lifting machinery industry and parking equipment production field. The light reflected by the benchmark is exciting, but the transition process is undoubtedly long and painful, requiring entrepreneurs to have strong will and firm belief to cope with various challenges.

"The rapid development of an enterprise cannot be separated from the improvement of core competitiveness, and the mental outlook and work style of employees are the core competitiveness of the enterprise." Sailor Chen Jin praised "Fight Like a Soldier" and said with emotion : "The execution of orders and prohibitions, the unity of officers and soldiers, the promotion of democracy, the integration of discipline and management, each performing his or her duties, and setting an example. It is precisely because of the penetration of this militarized concept that organically combines hard discipline with soft execution, so that Jiulu Parking can be better." Greatly stimulate the cohesion and creativity of employees and strive to be the first in the industry.”

Facing the future, the 70-year-old Chen Jinshui spoke freely: "Socialism with Chinese characteristics has entered a new era. Standing at a new historical starting point, we will continue to fight like soldiers in our jurisdiction, continue to explore the international market, and transform our country from a 'manufacturing power' Contribute to the transformation of a ‘manufacturing power’.”